Product
Campaigns
One activation — partners, channels, codes and the posts it pulled in
A campaign joins partners, channels, and discounts into a single push with budget, spend, and outcome. Analytics show redemptions, revenue influenced, and ROI per campaign — decision-ready, not raw exports.
One activation, one screen
Partners, channels and codes belonging to the same push read together. The question “did Black Friday work” has one place to be answered rather than five tabs to be reconciled.
Spend against what came back
Budget and spend sit beside attributed revenue, so ROI is a number the campaign already knows rather than one you assemble afterwards.
Per channel, per partner, per code
The same campaign splits by whichever dimension you are deciding on — which is the split that tells you where the next budget goes.
The campaign finds its own posts
Give a campaign its hashtags and mentions and every post we capture is filed against them — on Instagram, TikTok, YouTube, X and Facebook alike. A hashtag can also go looking: on Instagram, TikTok and YouTube it pulls in posts from accounts you never signed, which is where the half of a campaign nobody was counting turns up.
A Black Friday drop with five partners and three channels reads as one screen: what was spent, what came back, who drove it.