MISSIN · AI marketing & attribution Track easy,
advertise easier.

MISSIN is the AI marketing and attribution engine. Every customer touch-point across the full journey, collected and attributed to the revenue it generated, so budget goes where it actually earns.

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#1042£50.40

£50.40attributed revenue, of a £50.40 order

Landed in

Halcyon Skin UK

LC
Lila Carter
PostLila's Glow Serum reel
Converted
£32.2693
Send
Autumn launch email
Assisted
£11.0971
FH
Freya Holt
PostFreya's barrier routine
Introduced them
£7.0658

Caption names the product: the caption names what they bought., in Lila's Glow Serum reel
Bought within 2 h: they bought minutes later. after Lila's Glow Serum reel

Evidence

Their code was redeemed, a visit carried their UTM tag, the buyer named them, they bought minutes later and the caption names what they bought.

The path

Freya's barrier routineIntroduced them

Autumn launch emailAssisted

Lila's Glow Serum reelConverted

#1042 · £50.40

3 matched by code

5 asked AI

Halcyon Skin UK#1042 · £50.40

How did you hear about us?

10% off your next order for answeringAnswer sent with the order. Mend reads it next.

#1042£50.40

£50.40attributed revenue, of a £50.40 order

Landed in

Halcyon Skin UK

LC
Lila Carter
PostLila's Glow Serum reel
Converted
£32.2693
Send
Autumn launch email
Assisted
£11.0971
FH
Freya Holt
PostFreya's barrier routine
Introduced them
£7.0658

Caption names the product: the caption names what they bought., in Lila's Glow Serum reel
Bought within 2 h: they bought minutes later. after Lila's Glow Serum reel

Evidence

Their code was redeemed, a visit carried their UTM tag, the buyer named them, they bought minutes later and the caption names what they bought.

The path

Freya's barrier routineIntroduced them

Autumn launch emailAssisted

Lila's Glow Serum reelConverted

#1042 · £50.40

The checks

Round 1Did a visit carry Lila's tracked link?
Matched by code
PostYes, 8 minutes before
Round 1Did the buyer name a partner?
Matched by code
Lila Carter
Round 1Which touch did the buyer act on?
Asked AI
PostLila's reel
Round 1, againIs LILA10 a code Lila owns?
Matched by code
The discount landed after round 1, so round 1 ran again.
PostYes
Round 1, againWith the code in, was it still Lila's reel?
Asked AI
PostYes
Caption guardDoes Lila's caption tell the reader what to conclude?
Asked AI
No, read as data
Which postWhich of Lila's posts did the buyer see?
Asked AI
PostThe reel, not the story
Which postDoes the reel's caption name what was bought?
Asked AI
PostYes, the Glow Serum

Reads from

Collect
The buyer tells us.
Incentive-backed forms at checkout, on the storefront or on a link ask who sent them, and pay them for answering. Alongside: partner posts captured from five networks, and Klaviyo sends with who they reached.
See forms & incentives
Consolidate
One journey per customer.
Everything a store and a form know about a buyer becomes one record: one customer, one order list, one feed of your partners' posts and one campaign, whichever store took the money.
See orders & customers
Mend
Proof before AI. The AI checks, code decides.
Codes, click ids and tracked links are settled in code first. Where they are not enough, the AI answers small questions and code makes the call with fixed, versioned weights. Every order gets one of four verdicts and what it generated, pounds only where the evidence stands behind them, with who introduced, assisted and converted it and the journey, step by step, underneath.
See how Mend works
Act
Move budget on evidence.
Rank partners by the revenue Mend attributed to them instead of by follower count, and read every campaign as what was spent against what came back.
See insights
Analyse
Ask your workspace in plain language.
MISSIN runs an MCP server, so the AI you already use reads the same workspace you do. Connect Claude with a secret key and ask what a campaign generated: partner results, form answers and verdicts come back as an answer you can check against the app.
See integrations

Possible is an answer.

Every order gets one of four verdicts, with who it points to and why. Only Evidence carries pounds. When the evidence points somewhere but does not prove it, Mend says Possible, shows its trust score and what would settle it, and claims no money.

#1042
Evidence
£50.40attributed, of a £50.40 order
- LCPostLila Carter£32.2693
- SendAutumn launch email£11.0971
- FHPostFreya Holt£7.0658
What sold: Glow Serum 30ml + Barrier Moisturiser
Where it landed: Halcyon Skin UK · buyer said “saw it on lila's reel”
Why:
Their code was redeemed, a visit carried their UTM tag, the buyer named them, they bought minutes later and the caption names what they bought.
View more
A fact ties this touchpoint to this buyer — a code they typed, a click the provider logged, a link only they were sent.
#1071
Possible
46/ 100 No pounds without evidence.
- AKPostAisha Karim46
- FHPostFreya Holt41
What sold: Glow Serum 30ml
Where it landed: Halcyon Skin UK · buyer said “a reel”
Why:
The buyer named the channel and they bought minutes later.
View more
Mend found a likely path it can't yet prove. More evidence — a code, a link, a named partner — would confirm it.
#1057
Coincidence
12/ 100 No pounds without evidence.
- PSPostPriya Shah12
What sold: Barrier Moisturiser
Where it landed: Halcyon Skin UK · buyer said “Google”
Why:
Only the timing points here.
View more
The timing fits and nothing else does. Everyone who bought that day bought shortly after the post, including the people who never saw it.
#1063
Unexplained
—of a £16.00 order, nothing to score
A sale marketing did not make is a finding, not a gap..
What sold: Gel Cleanser
Where it landed: Halcyon Skin UK · buyer said “just browsing”
Why:
There was nothing about this buyer to look at.
View more
An order we cannot account for. A finding, not a gap — not every sale comes from marketing.

What else Mend reads.

Beside every verdict, smaller jobs run on the same evidence: the partner a buyer described in their own words, why an hour spiked, which campaign a post belongs to. Which ones run depends on your plan.

Free-text partner extractionCredit Free plan

“saw it on lila's reel”

Typed into “How did you hear about us?”

£32.26credited on one order

LCLila Carter

Running on Pro.

Spike & dip explainerAnalytics Basic plan

Likely caused by @lilacarter’s reel.

Find the posts behind this spike

+£900above a usual hour ·strong possibility

That hour£1,210
A usual hour£310

Running on Pro.

File posts by meaningCampaigns Basic plan

Mend files the posts no hashtag or mention names.

A campaign’s hashtag goes looking on Instagram, TikTok and YouTube. 3 signed creators post it; so do 40 people you have never met.

40posts you didn’t know about, collected for you

MNGHRZIRGIRM+32+3 partners · 43 filed from

Running on Pro.

11 of 12 running on Pro

Every plan, every order

Collect
Judge
Compose
Persist

Which of a partner's posts the buyer saw, read from its caption.
The reel, not the story
The partner a buyer named in their own words, matched to your roster.
“saw it on lila's reel” → Lila Carter
How far each answer agrees with the journey, so a careless answer counts for less.
Answer agrees with the code and the click
Whether an email named what the buyer bought, or was an offer.
Autumn email named the Glow Serum

Budget where it actually earns.

Every customer touch-point across the full journey, collected and attributed to the revenue it generated. Mend, our attribution engine, shows its working, so the budget meeting ends on evidence rather than instinct.

The evidence, from where it already lives.

Mend can only judge what it is given. Most of it comes from three places: the buyer’s own answer, the posts your partners publish, and the messages you send.

Ask where they already are
A form at the checkout, on the storefront, or standing on its own. The same form, wherever the touch-point happens to be, and the buyer's answer is evidence only you collect.
A capture, not a connection
Posts, reels, stories and videos from Instagram, TikTok, YouTube, X and Facebook land in one shape. Nobody logs in, no partner grants access, nothing is installed: we read what is already public, so there is no partner credential to lose.
Every send, a touch-point
Connect Klaviyo and each campaign, flow and SMS lands beside the posts, with who it reached. A redeemed code settles it; otherwise the timing and the audience are evidence for Mend to weigh.

A year of this category, priced.

The plan each of them publishes, List prices read on 2 October 2026; US prices converted at a pinned $1 = £0.79.* Traackr publishes no price — that row is the entry figure quoted by resellers and reviews, not a list price, so the headline multiple is never quoted against it, and we would replace it the day they publish one.Feature sets differ: this is what a year costs, not what a year buys. Every vendor here is linked to a page that says what they are better at.. Modash Essentials costs 3× what MISSIN Pro does, and Pro includes the attribution engine. Switch the axis to divide each plan by Each plan’s yearly price divided by what it includes for the year. These units are not the same object — a Favikon credit, a Modash profile view, an UpPromote referral order and a MISSIN captured post are different things. What they have in common is that each is what its vendor decrements when you use the product, which is the only sense in which they compare.Traackr publishes no unit to divide by, so it is not on this axis..